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Why your SMART goal remains a wish
A SMART goal sounds solid, and yet nothing often comes of it. What is missing when a goal only comes from your head, and how I make it SMARTER.
Recently an entrepreneur told me about his dream. He wanted to build a place where young entrepreneurs with an idea could go. There they would get guidance and a network, with all the trimmings. I said: 'That is an incubator, that is actually super cool.' So I asked what was holding him back. And he said: 'I would have to win the lottery first.'
I looked at him in surprise. And I asked what his business plan was for those young entrepreneurs then. All play the lottery together? It sounds like a joke, but it touches on something I see in almost every workshop on goals. We formulate wishes, and we call them goals.
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