Topic

Imagineering

Everything on Imagineering in one place.

1 article

  • The critic in your group is your best creative asset

    Good ideas often die in the second after they are born. Why real creativity needs the critic, and why you should make something tangible as quickly as possible.

    You know the moment. You are in the shower or you are sitting in the car, and suddenly you have a great idea. Eureka. A few seconds later the first thought arrives: yes but, that will never work, because. And there the idea dies, even before it had the chance to become something.

    In my creativity workshops I call that the eureka and death pattern. Everyone recognises it. And the solution is not what most people expect.

    At the bottom of this article is a prompt with which you can look at an idea with your AI in three separate rounds.

    5 min readFree with an account